Best Bets for Advertising
Ad
* Access—Presents images and database information
for over 7,000 advertisements printed in U.S. and Canadian
newspapers and magazines between 1911 and 1955.
Ad Council—Visit
the site of the leading producer of public service advertising.
View and read about campaigns dating back to the council's
founding in 1942.
Ad Pros of Des Moines —An organization of Des Moines area advertising professionals. Visit this site to find out about job openings, meetings, events and industry news.
AdAge.com—Provides
industry news, statistics and a career center. Be sure to
check out the Data Center. Contact the Greenlee
librarian for
a password
AdCritic
Online Commercials—View newly released TV commercials.
To use this product, please see the Greenlee
librarian.
adforum.com—Find
industry news, agency profiles and information on festivals
and awards. There's also an ad search.
Advertising
Educational Foundation—Features all kinds of information
for advertising instructors and students.
Advrt
301 Resources—Find information vital to planning
a campaign, including market research, demographics, psychographics
and
media contacts.
Adweek—The
online version of the weekly magazine. Find articles, view
the best commercials and look for jobs. Contact
the Greenlee
librarian for
a password.
Advertising
World—A marketing communications directory provided
by the University of Texas-Austin Department of Advertising.
American AdAgencies.com—Link
to advertising agencies by city.
American Advertising Federation—The
trade organization representing advertising professionals.
There is also AAF college chapter information.
American Association of Advertising Agencies—Visit
this advertising trade association site offering an agency
search and other networking services.
America's
Greatest Brands—Read
about the current market, history and promotion of the country's
favorite brands. Australia's
Greatest Brands is also available
with information on some very familiar products.
Audit
Bureau of Circulations—Find circulation data for
newspapers and magazines. Contact the Greenlee
librarian for
a password.
Boards: The Creative Edge in Commercial Production —View commercials, many from international agencies.
Commercial Closet—View and watch all types of advertising
affecting gay, lesbian, bisexual and transgender audiences.
Some ads date back to 1917. Search by theme, agency, company
and keyword.
HarpWeek Presents
19th Century Advertising—Provides a taste of the
advertisements found in the pages of Harper's Weekly from
1857 to 1916.
Mediamark
Internet Reporter—Find product-specific media
and demographic data. The Reading Room subscribes to this
resource, but to gain access you must create an account
using your Iowa State email. To get started, click on
"Register for a FREE Account."
The
Living Room Candidate: Presidential Campaign Commercials
1952-2004—Watch campaign commercials and read historical
overviews and analysis on political ads. Search by election
year, type of commercial, issue and by keywords.
One Club/One Show—Promotes
creative excellence in advertising through exhibits, awards
and scholarships.
RedBooks—Contains
profiles of 13,500 international advertising agencies, including
information on their accounts, specialization, gross billings
and contact information. Accessible only in Hamilton Hall.
Contact the Greenlee
librarian for a password to use this source off-site.
Xtreme Information
Ad Search—Search for TV, radio, newspaper, magazine
and poster advertisements.
Last
updated: Oct. 6, 2005
Comments: dfrykber@iastate.edu
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